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BlogWittypen

Content, strategy, and growth — from operators

Practical writing on content strategy, SEO, AEO, and brand authority. No hype, no listicles without context — just what works, argued by the people running the programs.

How Can the Sales Team and the Content Marketing Can Work Together?

Does your company want to see similar benefits of sales and marketing working together? Most companies keep their sales and marketing teams separate. They don’t know what the other is working on, they aren’t updated on the happenings in the other team nor do they have access to each other’s data which leads to a […]

Anushka Massand
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Do you lack design skills or resources? Here is what you should do

Are you a content marketer who constantly frets about the lack of design resources in your company? If yes, then your problem is not a new one. This is the elephant in the room that we all really need to talk about. Design resources or design skills are expensive and most often not easy to […]

Shreya Srivastava
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Layoffs Are Hitting Professionals; We Have a Solution for You

If recent news reports and murmurs in the industry are anything to go by, times are not looking good in the corporate world, especially the IT sector. The start-up space hasn’t been spared either. Mass layoffs are announced more and more often. Therefore, these layoffs are hitting professionals real bad. Events like these create an […]

Wittypen Writer
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Content Helps Both Marketers and Customers. Here’s How.

Content Marketing is the vehicle that drives the brand to its destination – Right Audiences. Content helps both marketers and customers. Read Further to Know How Content Helps Both Marketers and Customers This enables the marketers to promote their brands in the right light. While Content never ceases to be the king for the marketers, […]

Shreya Srivastava
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Build a content program that compounds

One strategy. Search, AEO, and brand — run together.