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Content, strategy, and growth — from operators

Practical writing on content strategy, SEO, AEO, and brand authority. No hype, no listicles without context — just what works, argued by the people running the programs.

Unique Ways to Generate Blog Ideas To Attract More Traffic

As content marketers, one of the biggest challenges that we often face is to generate blog ideas to write about. We can’t shy away from our responsibility of producing quantity and quality content. Producing good content on a regular basis is very important as it helps any brand build authority and gains trust amongst its […]

Shreya Srivastava
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How to Smartly Insert Keywords in a Blog Post – A Complete Guide

If you wish to drive more traffic to your website, it is imperative that you implement the right search engine optimisation (SEO) strategies in your blog. Any proactive blogger or digital marketer knows that keywords play a crucial role in boosting a site’s ranking on search engines, such as Google, Yahoo, Bing, etc. However, you […]

Vedangi Kuralkar
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How to Become a Freelance Content Writer in India

You can make a great career as a content writer by becoming a freelance content writer, know how to get your first client, and how to quote your first amount.

Vikram Varma
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16 Content Writing Tools To Increase Your Productivity

Introduction We all have great content ideas. Sometimes, these hit us over a breakfast table conversation and sometimes, while we ponder under a warm shower. However, great ideas without a structure or strategy to materialize them are futile. Finding the best content writing tools in the market becomes a tedious process. To make sure that […]

WittyPen
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How to Avoid Plagiarism? Its Definition and Types

Plagiarism is the easiest way to have your content dismissed. It’s when you take others’ words or ideas and pass them off as your own. When you plagiarise an article, you take full credit for its originality rather than crediting its author. However, to know how to avoid plagiarism, you should be aware of the […]

Anshul Motwani
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Professional Content Writing Guidelines to Write Better

As the name suggests, this is supposed to be some kind of content writing guidelines doc. To be honest, yes it is. But we won’t discuss the mechanical process here. Let’s start our discussion with a question:- Why do you write? Wait! Think for three such reasons. Done? Great. Does any of these three reasons […]

WittyPen
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Build a content program that compounds

One strategy. Search, AEO, and brand — run together.